Staff Directory
Littlepage, Murray
Murray Littlepage
- Title:
- Associate AD for Marketing & Revenue Generation
- Email:
Murray Littlepage joined Davidson as Associate A.D. for Marketing & Revenue Generation in August, 2025.
"We are thrilled to welcome Murray to Davidson College," Vice President and Director of Athletics Chris Clunie said upon his hiring. "He brings dynamic leadership, a versatile skill set and comprehensive experience across a range of areas. We know he will contribute greatly to our marketing efforts, the elevation of our brand, and higher levels of engagement throughout the Davidson community and beyond."
"I would like to thank Chris Clunie, Scott Applegate, Katy McNay, Jamie Hendricks and the rest of the search committee for providing me with this opportunity to join the Davidson athletics family," commented Littlepage. "I am honored and humbled to join a department with such a strong tradition of excellence, both academically and athletically. I look forward to working with the outstanding coaches, staff and scholar-athletes to elevate the Davidson brand and provide a first-class fan experience."
Littlepage came to Davidson after serving as Assistant Athletic Director for Marketing & Fan Engagement at Temple University the previous four years. In this role, he oversaw the day-to-day marketing efforts for Temple University's department of athletics with a focus on increasing attendance, enhancing the in-venue experience, and generating revenue. These efforts lead to increased attendance and ticket sales revenue in multiple sports, including men's basketball during the 2022-23 and 2024-25 seasons. The marketing staff also finished as a finalist in Group 1 for the 202-23 NACMA Marketing Team of the Year after winning two "Best Of" Awards.
Prior to Temple, Littlepage served as the Director of Marketing for the University of Southern Mississippi athletics department. At Southern Miss, Littlepage oversaw the marketing efforts for the athletics department and during his leadership the school had record-setting season ticket sales numbers for baseball, and softball, the highest women's basketball average attendance since the 2007-08 season and a 107 percent increase in women's basketball revenue. Also during his time, USM experienced a 38 percent increase in average attendance with men's basketball since the 2017-18 season and a 60 percent increase in season tickets sales for the 2019-20 season while football had the highest average attendance among Conference USA schools during the 2019-20 season and a 15 percent increase in average attendance from 2018-19 to 2019-20.
Littlepage was an Assistant Director of Marketing and Promotions at Tulane University from 2014-17. His duties included managing all aspects of the Green Wave Fan Advisory Committee and overseeing in-game promotions and music for home football, basketball, and baseball games. Littlepage also assisted in the development and execution of Tulane women's basketball's #HandClapHoopla video, which was chosen as one of four finalists by ESPNW in a nationwide competition.
Littlepage, who was hired by Tulane as a Marketing Coordinator before his promotion in July 2015, had previously held social media associate and athletics administration intern positions at the University of Virginia from June 2013 - Nov. 2014. His first post-graduate position was at UNC Charlotte as a ticket office assistant from Aug. 2012 - June 2013.
A Charlottesville, Va., native, Littlepage graduated from Radford University in 2011 with a bachelor's degree in Exercise, Sports and Health Education and a minor in marketing. He earned a Master of Education degree in sport leadership from Virginia Commonwealth University in 2012.
He currently serves on the Board of Directors for the National Association of Collegiate Marketing Administrators (NACMA) and is a member of the Minority Opportunities Athletics Association (MOAA).
"We are thrilled to welcome Murray to Davidson College," Vice President and Director of Athletics Chris Clunie said upon his hiring. "He brings dynamic leadership, a versatile skill set and comprehensive experience across a range of areas. We know he will contribute greatly to our marketing efforts, the elevation of our brand, and higher levels of engagement throughout the Davidson community and beyond."
"I would like to thank Chris Clunie, Scott Applegate, Katy McNay, Jamie Hendricks and the rest of the search committee for providing me with this opportunity to join the Davidson athletics family," commented Littlepage. "I am honored and humbled to join a department with such a strong tradition of excellence, both academically and athletically. I look forward to working with the outstanding coaches, staff and scholar-athletes to elevate the Davidson brand and provide a first-class fan experience."
Littlepage came to Davidson after serving as Assistant Athletic Director for Marketing & Fan Engagement at Temple University the previous four years. In this role, he oversaw the day-to-day marketing efforts for Temple University's department of athletics with a focus on increasing attendance, enhancing the in-venue experience, and generating revenue. These efforts lead to increased attendance and ticket sales revenue in multiple sports, including men's basketball during the 2022-23 and 2024-25 seasons. The marketing staff also finished as a finalist in Group 1 for the 202-23 NACMA Marketing Team of the Year after winning two "Best Of" Awards.
Prior to Temple, Littlepage served as the Director of Marketing for the University of Southern Mississippi athletics department. At Southern Miss, Littlepage oversaw the marketing efforts for the athletics department and during his leadership the school had record-setting season ticket sales numbers for baseball, and softball, the highest women's basketball average attendance since the 2007-08 season and a 107 percent increase in women's basketball revenue. Also during his time, USM experienced a 38 percent increase in average attendance with men's basketball since the 2017-18 season and a 60 percent increase in season tickets sales for the 2019-20 season while football had the highest average attendance among Conference USA schools during the 2019-20 season and a 15 percent increase in average attendance from 2018-19 to 2019-20.
Littlepage was an Assistant Director of Marketing and Promotions at Tulane University from 2014-17. His duties included managing all aspects of the Green Wave Fan Advisory Committee and overseeing in-game promotions and music for home football, basketball, and baseball games. Littlepage also assisted in the development and execution of Tulane women's basketball's #HandClapHoopla video, which was chosen as one of four finalists by ESPNW in a nationwide competition.
Littlepage, who was hired by Tulane as a Marketing Coordinator before his promotion in July 2015, had previously held social media associate and athletics administration intern positions at the University of Virginia from June 2013 - Nov. 2014. His first post-graduate position was at UNC Charlotte as a ticket office assistant from Aug. 2012 - June 2013.
A Charlottesville, Va., native, Littlepage graduated from Radford University in 2011 with a bachelor's degree in Exercise, Sports and Health Education and a minor in marketing. He earned a Master of Education degree in sport leadership from Virginia Commonwealth University in 2012.
He currently serves on the Board of Directors for the National Association of Collegiate Marketing Administrators (NACMA) and is a member of the Minority Opportunities Athletics Association (MOAA).
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